The rapid growth in online shopping has made tracking deliveries more important than ever before.
Total US e-commerce sales jumped by 32.4% in 2020 to $791.7 billion, far outpacing the 3.4% rise in total retail sales. Consumers are more likely to remain loyal to retailers that provide fast, hassle-free deliveries of their online purchases. So reliable logistics tracking can have a major impact on your bottom line.
You’re focused on sales growth, and rightly so. But read on to find out why you also need reliable delivery tracking systems.
Why You Need Logistics Tracking
Your shipping and handling system gets your goods from your warehouse to your customer. This is your Point A to Point B. But in between, freight tracking allows you to see the location of your vehicles and your shipments.
Here are three benefits from gaining visibility into the status of your deliveries while they’re in transit.
Provide Enhanced Customer Services
Consumers want to track their orders so they can have confidence their purchases are on their way and they can be made aware of unexpected delays. They can also make sure someone is available to receive their deliveries.
Logistics tracing software allows you to provide your customers with status updates to keep them in the loop.
These updates can include a visual tracking system. Customers can follow the shipment process from the time they place the order to the time it arrives at their doorstep. For international orders, it can help them find out when they have to pay customs charges.
Manage Inventory More Efficiently
Logistics courier tracking can help you coordinate your stock, orders, and returns. That way, you can make the best use of warehouse space. You can increase efficiency and productivity throughout your supply chain, reducing delays and unnecessary shipping costs.
You can also save on costs by accounting for lost, stolen, and damaged goods. How? By documenting missing stock, you can file claims and take steps to avoid losses in the future.
Data Analysis and Forecasting
Data analytics is revolutionizing the logistics business. Logistics tracking technology is evolving to include modeling software, Internet-connected devices, and robotics. This supplies valuable data that can help you optimize your shipping process.
Delivery tracking systems can provide real-time alerts, reminders, and information about vehicle routes and locations.
Data analytics allows you to gain visibility into the entire supply chain. This has several benefits. You can make informed decisions about delivery routing, factory processes, and project costs. This reduces expenses by eliminating costly mistakes. You may even come across new business opportunities.
Find a Logistics Tracking Provider
An efficient freight tracking strategy is essential to remaining competitive as your company grows. With more delivery vehicles on the road, more staff, and more complex routes, logistics tracing can help you avoid costly mistakes.
By keeping accurate digital records, you can track deliveries, conduct audits, and provide accurate updates to your customers. Efficient, personalized services are an effective way to ensure customer loyalty and generate repeat sales.
Are you looking for some tips on hiring a logistics tracking company? Contact us today. We can help you find the right fit for your business.